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advertising discourages us from being different individuals 雅思写作8分范文

这篇雅思写作大作文要求大家探讨的话题比较抽象一些:广告是否让我们变得越来越像。如果同意这一观点的话,我们可以将论述重点放在广告对时尚的引导上。而如果不同意的话,则可以聊聊在市场竞争的情况下,广告实际上给了我们更多的选择;以及广告只是顺应人们的需求,而非创造需求。

雅思写作题目

Advertising discourages us from being different individuals by making us want to be or to look the same. Do you agree or disagree?

雅思写作范文

开头段

As many people have access to television and the Internet, advertising is becoming an integrated part of the modern life and greatly affect our behaviours. Personally, I agree with the view that these ads tend to make us want to behave in a similar manner.

随着越来越多的人接入电视和互联网,广告成为现代生活的一部分,并在很大程度上影响着我们的行为。个人而言,我同意以下观点,即这些广告会让我们的行为变得越来越相似。

广告影响生活方式

For decades, advertising has been shaping consumers’ behaviours with several identical patterns and preventing us from making us a diversified society. A common practice is that marketers try to create new habits for customers who nonstop adopt new lifestyles’ concepts. These habits then become the norms of modern life. For example, when people feel tired, they now get familiar with taking an energy drink like Redbull instead of water, which never happened in the past. As a result, modern citizens around the world, at present, love to wear clothes of Gucci, use an iPhone 13, take a Starbucks in the morning and go to McDonald’s for lunch.

几十年来,广告一直在用特定的模式塑造消费者的行为,并阻止我们形成一个多样化的社会。一种常见的操作是,广告者试图为不停接受新生活概念的消费者创造老烤鸭雅思新的习惯。这些习惯随后成为现代生活的日常。例如,当人们感到疲惫时,他们习惯于喝诸如红牛一类的功能饮料而不是水。这一点在过去不会出现。这样一来,如今全世界的人们都喜欢穿古驰的衣服,使用iphone的手机,早上喝星巴克的咖啡,并去麦当劳吃午餐。

广告影响潮流

It is also clear that adverts often take advantage of the images of celebrities to make the audience conduct themselves in the same pattern. Because people usually take some superstars as their role models, letting them see ads involving these famous people would give rise to the desire to buy the same products or to react in the same ways. In other words, if they do not use those products, they might feel that they are just old-fashioned ones. For example, when XXX – a Chinese famous singer – becomes a representative for a cosmetic product, thousands of women immediately think of buying that product, not because of the quality of itself but the fact that they want to look like her.

显然,广告也会利用名人形象让其观众采用相同的行为模式。因为人们往往将一些明星当作自己的偶像,让他们观看包含这些明星在内的广告会使他们产生购买相同产品或者做出相同行为的想法。换句话说,如果他们不使用这些产品,他们可能会觉得自己落后与时代。例如,当XXX,一位著名的中国歌手代言一款化妆品时,数千名女性立刻想要买它,不是因为产品自己的质量,而是因为他们想要看起来像她。

结论

In conclusion, the rise of advertising is an irresistible trend, and this movement apparently prevent from being different individuals.

总的来说,广告的崛起是无法阻挡的趋势。它明显阻碍人们成为不同的个体。

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